news banner 

 

 

 

blurred van  car dashboard  cars crashing

 

   | MAIN NEWS PAGE | NEWS CATEGORIES | ABOUT OUR NEWS SERVICE |    
 

 

Car crash makeover shock for students

 

 
A student was made up to look like she had been involved in a car crash whilst not wearing a seat belt to help get a road safety message across - 10th February 2009

Students in Leeds were given an insight into the possible car crash injuries they might receive if they don't wear a seat belt and are involved in a car accident.

17-year-old health and beauty student Jessica Kendrick, was made up to look like a car accident casualty who had not been wearing a seatbelt and had recently been released from hospital, by fellow students for a talk by Dave Sloman a Road Safety Officer.

The makeover worked as the audience of around 50 students appeared shocked at the extent of Jessica's injuries, who were led to believe that she had been involved in a road accident while not wearing a seatbelt in her boyfriends’ car.

The aim of the event, organised as part of Leeds' road safety pre-driver programme, was to make students aware how dangerous it is not to wear a seatbelt whilst travelling in motor vehicles.

A student from Park Lane College Leeds commented: "It comes as a shock to students to learn how many young women end up with serious injuries because they have been involved in a car crash and were not wearing a seatbelt."

Jessica will now appear in the 'Because you’re worth it' poster campaign which shows her before and after the fictional car accident.

 













 
 
 
 
 
 
 

  Submit a story:













       
Website Management Policy | Copyright ⓒ 2004-2011